News — Business

The global effects of the Great Lockdown and the world’s subsequent transition into an increasingly agile and digital culture has spawned the advent of entrepreneurship and new online businesses.

Business Entrepreneur Success

The global effects of the Great Lockdown and the world’s subsequent transition into an increasingly agile and digital culture has spawned the advent of entrepreneurship and new online businesses.

A great number of full-time jobs were terminated due to the economic constraints generated by the pandemic for businesses in most industries, particularly SMEs. Via The World Economic Forum This, coupled with the innovativeness of a truly groundbreaking digital era, plus an increasing number of individuals without full-time jobs, and subsequently more time to focus on personal goals, have fostered a rapidly rising generation of new business owners. Add to this fact, the financial need to discover creative sources of income and the numbers only keep growing, with most of the new endeavors gearing towards online businesses. Millennials and Gen...

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Colorado’s unemployment surges by 30% — another 52,000 filed for support last week

Business News

Colorado’s unemployment surges by 30% — another 52,000 filed for support last week

A month’s worth of stricter restrictions on restaurants, gyms and other types of businesses because of the COVID-19 pandemic has taken a heavy toll on the Colorado economy as new unemployment filings continued to climb at an alarming rate last week. The Colorado Department of Labor of Employment reported Thursday that 52,386 people filed initial claims for unemployment during the week ending Dec. 19. That’s a 29.4% increase over the week ending Dec. 12. It’s the single worst week for new claims since April, and roughly a five-fold increase over weekly claims volume seen as recently as October. Of those...

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Black ex-franchisees sue McDonald’s for discrimination

Business Uncategorized

Black ex-franchisees sue McDonald’s for discrimination

By Dee-Ann Durbin | The Associated Press More than 50 Black former McDonald’s franchise owners are suing the burger chain, saying the company steered them to less-profitable restaurants and didn’t give them the same support and opportunities given white franchisees. The 52 plaintiffs, who owned around 200 U.S. stores before being forced to sell them over the last decade, are seeking compensation of $4 million to $5 million per store, according to the lawsuit. The suit was filed Tuesday in federal court in Chicago, where McDonald’s is based. According to the lawsuit, McDonald’s steered Black franchisees to stores in inner-city...

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Black former franchisees sue McDonald’s

Business News

Black former franchisees sue McDonald’s

More than 50 Black former McDonald’s franchise owners are suing the burger chain, saying the company steered them to less-profitable restaurants and didn’t give them the same support and opportunities given white franchisees. The 52 plaintiffs, who owned around 200 U.S. stores before being forced to sell them over the last decade, are seeking compensation of $4 million to $5 million per store, according to the lawsuit. The suit was filed Tuesday in federal court in Chicago, where McDonald’s is based. According to the lawsuit, McDonald’s steered Black franchisees to stores in inner-city neighborhoods with lower sales volumes and higher...

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Tiger Wang, Head of Marketing, Shopee Singapore

Business Features SGUnited Shopee Singapore TigerWang

Tiger Wang, Head of Marketing, Shopee Singapore

Beyond the process of product development itself, the success of a product is often determined by how it is marketed towards its target audience. We have written extensively about the COVID-19 outbreak when there are several noticeable changes in user behaviour. In this situation, startups might find themselves scrambling to adjust their marketing strategy to changes in the market. In this second edition of our deep-dive series, e27 speaks to Tiger Wang, Head of Marketing at Shopee Singapore, to understand the best practices in building a marketing strategy as implemented in the company. He explains how Shopee is building its...

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